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    Digital Account Director - Greater London, United Kingdom - The Digital Recruitment Company

    The Digital Recruitment Company
    The Digital Recruitment Company Greater London, United Kingdom

    4 days ago

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    Description

    Job Description

    Digital Associate Director

    Job Type Permanent

    Salary: DOE plus progression and extensive benefits

    Location: London & WFH

    Consultant: Rosie Whelan

    The Company

    The Digital Recruitment Company are working with an integrated communications agency built for the Networked Age – a world that's increasingly connected, complex, polarised and activist. They are a family of brands that come together seamlessly.

    They lead the way in the application of behavioural science to solve communications challenges They create strategies and multichannel campaigns to engage every audience, from consumer to policy maker, and from stakeholder to shareholder.

    With 200 specialists in London and San Francisco, our client is trusted by many of the world's leading businesses and brands

    The Role:

    Our clients digital work is diverse; one moment you'll be tasked with running a website development and social strategy project for a client in the construction space, the next to design a grassroots campaign driving consumer participation in a global health awareness day. It's critical that you have worked, and enjoy working, in designing digital campaigns and activating digital platforms that aren't just for consumer audiences – complex audiences are their speciality

    The exact nature of the work will be varied, from light touch involvement (e.g. contributing to brainstorms, attending a kick-off meeting, providing some written thoughts to supplement a presentation) through to leading a specific strand of digital work (e.g. analysis of a digital campaign's performance, developing and running paid campaign strategies).

    The role will therefore suit somebody with digital experience who is active across a range of platforms including social, web, PPC and paid social, and has a genuine love for the power of digital to reach and communicate with people online.

    Responsibilities

    As a Digital Associate Director, you will:

    • Devise and articulate digital best practice programmes, competently explaining to clients its application against proposals; develop measurement recommendations against digital responses to brief and ensures delivery
    • Develop and evolve a robust approach to delivering Google Ads and Paid Social activities, growing the digital team's skills and experience
    • Direct and own a portfolio of clients across the digital offering including influencer, web, SEO, organic and paid activations integrated into the PESO model
    • Act as senior counsel to clients, supporting the development of their digital strategies as a whole
    • Oversee all client contact whilst shaping and steering programme strategy and delivery and responsibility for servicing, profitability, forecasting and billing
    • Responsible for growing existing digital and non-digital clients and winning new business, leading on pitches and networking for leads
    • Oversee project team, providing leadership example and guidance to peers and colleagues including resourcing issues, account performance and delivering internal training
    • Support and manage junior members of the digital team and develop their expertise through a supportive line management approach, is involved in recruitment
    • Actively participating in and leading creative sessions sharing digital insights, emerging trends and technologies, and best in class digital creative
    • Support internal and external education and best practice, inspiring the agency and our clients to think and behave more strategically in the digital space, and strive to create best-in-class work, developing content and supporting marketing initiatives on behalf of digital

    Skills & Qualifications:

    • Have 6+ years' experience of delivering paid social and search projects to an excellent level, on time and on budget; and a comprehensive understanding of the broader digital mix.
    • Have a deep understanding of digital platforms and tools, and a persuasive ability to explain how it can be harnessed for a variety of industry sectors across paid, earned, owned and shared channels
    • Have in-depth knowledge of best practice and native channel analytics across digital platforms, Google Ads, Google analytics and paid campaigns
    • Have a track-record of delivering successful digital programmes beyond paid: influencer, organic, web and SEO
    • Have an understanding of various strategic frameworks and analytical tools and an ability to develop actionable insights
    • Have a minimum six years' work experience within agency/consultancy or in-house role within a commercial or patient/professional group setting
    • Have strong experience working alongside senior and/or new business teams in pitches
    • Have confidence and gravitas to advise senior clients on complex challenges
    • Experience leading and shaping effective campaigns or large-scale programme with demonstrable outcomes
    • Have experience directly line managing and managing teams up to 6 people
    • Have strong skills in financial management

    In return, our client offers:

    • Excellent starting salary with annual reviews
    • 28 days holiday allowance (+ bank holidays), a day off to celebrate your Birthday, 'Time4U' every month (+ 6 days a year)
    • Matched pension contributions (up to 5%)
    • Life Assurance
    • Private Medical Insurance
    • Employee Assistance Programme
    • Season ticket loans and Cycle to work scheme
    • Gym & Shopping discounts
    • Access to their Learning Academy to support your career and personal growth
    • Hybrid (up to 3 days remote working per week)
    • 'Work from Anywhere' one week per year
    • Plus much more
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