- Leading the account and taking responsibility for developing the client-agency relationship.
- Working with strategy to develop briefs that meet business needs in an effective and accountable way.
- Ensuring the profitability and growth of the account
- Identifying, developing and converting new business opportunities
- Negotiating contracts and fees with Marketing Directors and client procurement personnel, normally with senior finance team members.
- Managing the work, performance, and professional development of an Account Manager, for example their appraisal and making sure that the agreed actions from this review are carried out by the appraisee and the agency.
- Leading and inspiring those outside of the core team, including creative teams and those in other agencies working on the same account.
- Reporting key financial data to the agency's senior leadership and finance department.
- Maintaining a detailed awareness of relevant market trends affecting their accounts, and developments in the wider advertising and communications industry.
- Ensuring all important information is safely stored and backed up. Maintaining up to date client account information.
- Preparing and attending pitches and other meetings with key clients.
- Helping with competitor review analysis and able to appreciate what makes a campaign effective.
- Participating in recruitment and selection decisions.
- Able to lead and inspire their team, the wider agency, clients, and other external partners.
- Able to articulate a long-term vision for their team and our client.
- Able to listen and understand client's needs.
- Great communicator
- Commercial acumen
- Effective negotiators.
- Able to take ownership of projects and make effective decisions
- Focused on the personal and professional development of their team
- Good at evaluating creative work; able to give and receive feedback to support its development
- Have previously worked with restricted categories (E.g., tobacco, alcohol, pharma) – optional.t
- A competitive salary
- Hybrid working
- Generous holiday allowance
- Life assurance
- Group income protection
- Private medical insurance (BUPA)
- Medicash Health Plan
- Subsidised gym membership
- Opportunity to grow and develop skillsets
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Account Director - Greater London, United Kingdom - TBWA\London
Description
THE ROLE
JTI United, our sister agency, are looking for an Account Director to join their team and work with their international tobacco client. You will be leading day-to-day client's communication, strategy and creative development, execution, and production. Your main goal upon starting, will be working on next year activities – strategy, communication, and creative development.
MAIN RESPONSIBILITIES
KEY REQUIREMENTS
The ideal candidate will demonstrate the following experience:
WHAT WE ARE OFFERING