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    Sales Performance Lead - London, United Kingdom - Lime Talent

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    Description

    Our client makes unique, premium, alcohol free drinks and they has been experiencing rapid sales and brand awareness growth via their online Direct to Consumer (DTC) channel.

    They are now poised for expansion and are seeking a dynamic individual to lead their sales efforts in the UK independent retail and grocery.

    As the Sales Lead, you will spearhead the new business development strategy in the retail, grocery and on-trade sector across the UK (on-trade experience is not essential as a third party agency is used in this channel).

    Your primary responsibility will be to drive business growth by securing new listings with key retailers and maximising sales opportunities.

    Experience in selling premium food or drink products is essential to excel in this role.

    Develop and execute a comprehensive sales strategy to penetrate the retail, grocery and on-trade sector, targeting key accounts and regions across the UK.


    • Identify and prioritize potential retail partners, including major grocery chains, specialty stores, and online platforms, to secure new listings.
    • Build and nurture strong relationships with retail buyers, negotiating terms and agreements to ensure optimal product placement, visibility, and promotional opportunities.
    • Collaborate closely with marketing and product development teams to align sales efforts with brand positioning, messaging, and product innovation.
    • Monitor sales performance, track KPIs, and generate regular reports to evaluate progress,
    In time, you will recruit, lead, mentor, and inspire a high-performing sales team, providing
    guidance, support, and training to drive individual and collective success.


    • Adopting brand strategy to support the development of the sales strategy.

    Proven experience in sales within the food and beverage industry, with a focus on winning listings with UK retail, both independent and grocery.


    • Demonstrated success in driving revenue growth, expanding market share, and achieving sales targets in a competitive environment.
    • Strong negotiation skills, with the ability to build and maintain relationships with key stakeholders, including retail buyers and distributors.
    • Strategic thinker with a data-driven approach to sales planning, execution, and performance analysis.
    • Flavour obsessed, with a deep passion for food & drink, and the ability to channel that into the job.
    • Full UK driving license

    As a key member of the team, you will have the opportunity to make a significant impact on business growth and contribute to the ongoing success of The brand.

    On offer is a competitive salary, a significant share options scheme, and a collaborative work environment where your ideas and expertise are valued and celebrated.

    If you are a dynamic sales professional with a passion for premium food and drink products and a track record of success in the retail sector, we invite you to apply and inspire a new generation of consumers.

    By making an application to Lime Talent you confirm that you have read and agree to our privacy policy which can be found at

    However due to the high volume of CVs that we receive online, we regrettably are not always able to respond to every applicant individually.


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