Jobs
>
London

    Growth Marketing Lead - London, United Kingdom - Birdie Care Services

    Birdie Care Services
    Birdie Care Services London, United Kingdom

    1 week ago

    Default job background
    Description

    About Birdie:
    Birdie is the leading home healthcare technology platform that aims to radically transform the lives of older adults.

    Its all-in-one solution supports millions of care visits every month, equipping care providers with the tools they need to deliver better quality care and improve efficiency across most day-to-day operations.

    Birdie is B-Corp certified and was recently named as a top two Home Health Tech provider globally in the cohort of top 150 Most Innovative Digital Health startups by CB Insight in 2021.


    Your mission:
    Birdie is looking for an innovative, forward-thinking growth marketing leader to propel our demand generation efforts to new heights.

    Your mission will be to spearhead the strategic development and execution of innovative marketing plays across multiple channels - driving sustainable revenue growth and solidifying Birdie's position in the market.

    ‍ How you will contribute:


    Team Management and Coaching:
    Lead & support a team of 4 marketers, fostering a culture of high performance, empowerment and continuous learning

    Strategic Leadership:
    Craft and implement comprehensive demand generation strategies based on an intimate understanding of our customers across all sectors (i.e. small, medium & enterprise businesses), personas and their buying journey.


    Execution:
    Guide and inspire the demand generation team to excel in campaigns across various channels, including events, SEO, CRO, email marketing, direct mail, and paid media

    Cross-Functional Collaboration:
    Work in tandem with the Content and Community and Product Marketing teams to ensure messaging is on-brand, impactful, and reaches the intended audience effectively

    Alignment with Sales and Success:
    Ensure a cohesive approach with Sales Development, Sales, and Customer Success teams, guaranteeing a smooth transition and consistent communication

    Data-Driven Optimisation:

    Partner with Revenue Operations to maintain a robust data feedback loop, enabling continuous refinement and optimization of marketing strategies.


    We'd love to hear from you if:

    People Leadership Experience:
    Must have at a minimum 1 year of experience managing and leading a team, demonstrating the ability to provide hands-on coaching, strong guidance, and effective coordination

    Proven Track Record:
    Demonstrated success achieving pipeline targets in a B2B marketing function.
    Strategic Planning and Agile


    Execution:
    Ability to build a long term, creative strategy for the team and to break it down into a clear executable plan over time

    Versatile Marketing Expertise:
    Equally adept at engaging small businesses as well crafting sophisticated account based marketing (ABM) strategies for enterprise-level accounts. Strong working knowledge of website, performance marketing, events, direct mail, email marketing, and CRM management.


    Creative and Analytical Focus:
    Keen attention to both the creative aspects of marketing and the analytical side.

    You use data to create insights that inform overall strategy, plus continuously review and iterate to ensure the optimal media plan/channels are being leveraged.


    Communication & Collaboration:
    Outstanding communication skills and history of building productive cross functional collaborative relationships with sales, customer success, marketing & revenue operations

    Project Management:

    Demonstrates strong project management skills with a superb attention to detail, capable of handling multiple tasks simultaneously in a disciplined and coordinated manner.

    These are our ideal requirements, but we know some people are less likely to apply for the role unless they are 100% qualified.

    We promote a diverse, inclusive and empowering culture at Birdie, so please apply if you meet the majority of these competencies.


    What are the benefits?:
    People are our core strength. We are social entrepreneurs, boasting an outstanding culture (employer net promotion score of 67) with strong values (B-Corp certified).

    We offer exceptional benefits and invest massively in our team's happiness, wellbeing and growth:
    CompensationOur salary for this role is 72k-82k depending on leadership experience. We also grant generous stock options to any permanent employee at the end of the probation period.

    We adjust salaries based on the cost of living index for employees based outside of the UK.Location This is a hybrid role with 1 day in our London office.

    If you're located further away, we'd be happy to shift to 1 week every month L&D budget Growth is key.

    You'll have a personal development budget to put towards books, courses, trainings and conferences; continuous coaching within the team and with external expertsWork From Home budget Making your workspace comfortable is important to us, you'll have access to a WFH equipment budget to ensure you have what you need Base holiday 33 days base holiday (25 days + 8 bank holidays)


    Christmas leave Birdie closes between Christmas and New Year so you can have some down time with your loved ones.

    This is in addition to your base holiday Birthday leave An extra day off for your birthday (or nearest week day)‍ Private health insurance Comprehensive health insurance with AXA that covers many physical and mental health costs Gym and wellbeing discounts Gym discounts and numerous other wellbeing perks via Happl Cycle to work scheme Birdie will buy a bike up-front and you can salary sacrifice to pay-off over the next 12-36 months Parental Leave Highly favourable parental leave policy; once you have spent twelve consecutive months on our payroll, primary caregivers are entitled to 26 weeks of parental leave at 100% of your usual salary and secondary caregivers are entitled to 12 weeks of parental leave, at 100% of your usual salary.

    Fertility Leave Birdie recognises the emotional and physical challenges which may arise during fertility treatments, and supports all Birdies by offering 5 additional paid days of leave.

    Employer pension contribution Birdie contributes 4% of your salary to your pension when you contribute 5% (UK Birdies) Frequent company socials, trips and meals We organise many socials, quarterly retreats and annual company-wide retreats Exceptional culture We see ourselves as social entrepreneurs shaping a new kind of organisation:
    caring, responsible yet fostering excellence. Read The Birdie Way to learn more.

    Why Birdie?Join Birdie and seize this unique opportunity to shape the future of a transformative tech startup, to create positive social change, and develop yourself very fast in a flexible, close-knit & transparent organisation.

    We have a grand vision to transform how society deals with ageing,we dream big and speed is of the essence.

    We're all entrepreneurs at Birdie.
    We're highly collaborative and iterative.

    Everything we do is transparent to anyone, be it objectives and key results, compensation packages and equity or strategic conversations.

    Growing with trust is key. Everyone sets their own development plan and gets support to learn fast, from training to books or coaches.


    We live by radical candour:
    we give honest feedback and care deeply & personally about each other.

    Join us now to improve the lives of millions Equal Opportunities StatementWe are an equal opportunity employer and we strive to reduce unconscious bias throughout our hiring process.

    All applicants will be considered for employment without attention to ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity status or disability status.

    We endeavour to embrace diversity, and promote an inclusive environment for all Birdies, and actively work towards this with our Diversity & Inclusion Committee.

    If you have any questions regarding the interview process, or if you need any reasonable adjustments to be made, please don't hesitate to contact us.


    Compensation Range:
    72K - 82KLocationLondonTypeFull timeDepartmentCommercialCompensation72K – 82K

    • Offers Equity
  • BMS Performance Ltd

    Marketing Lead

    1 week ago

    BMS Performance Ltd London, United Kingdom

    £ £ per annum · City of London, London · Industry: Marketing · Date added: 17/03/2023 · The role of the Marketing Lead: · Our client, a leading global solutions provider based in London, is seeking a Marketing Lead to develop and implement the company's marketing strategy, with a ...

  • Park Street People

    Marketing Lead

    3 days ago

    Park Street People London, United Kingdom

    **A market leader in their industry is currently looking for a Marketing Lead to join their team in London on a full time, permanent basis.** · A standalone role, giving full autonomy to the Marketing Lead to execute the companies key strategy. · This is a fast paced start up env ...

  • Blank Space Recruitment Ltd

    Marketing Lead

    17 hours ago

    Blank Space Recruitment Ltd London, United Kingdom

    **Marketing Lead - Events Agency** · **London** · **£35,000 - £45,000 + benefits** · Fantastic and rare opportunity to join an award winning events agency as their lead marketing manager. · **The agency** · Our client is an award winning events and communications agency who work ...

  • evlab

    Marketing Lead

    3 days ago

    evlab London, United Kingdom

    evlab is a SaaS analytics and asset management platform for the Electric Vehicle (EV) charging sector. · With the growing popularity of EV's and the UK's 2030 ban on non-EV car sales, EV charging creates a new challenge for real estate owners. evlab addresses this challenge by he ...

  • QuantSpark

    Marketing Lead

    2 days ago

    QuantSpark London, United Kingdom

    QuantSpark transforms organisations through Analytics and AI. We supercharge high-value, complex processes to drive operational efficiency and profitability. As markets face greater disruption, we empower companies to realise their competitive advantage through data, strategic in ...

  • Springpod

    Marketing Lead

    6 days ago

    Springpod London, United Kingdom

    Springpod was born from our desire to transform the way young people take control of their future. We empower students to try different careers or university courses before they apply. Students can experience what it's like to be an engineer or to study an economics degree from t ...

  • Seatfrog

    Marketing Lead

    17 hours ago

    Seatfrog London, United Kingdom

    **Marketing Lead - Seatfrog** · Technology has revolutionised the world we live in, yet somehow the rail industry has stayed much the same as it was 30 years ago. Seatfrog is here to change that. · We're on a mission to build a better future for billions of passengers and the rai ...

  • Vitrue Health

    Marketing Lead

    1 week ago

    Vitrue Health London, United Kingdom

    **Who we are** · Vitrue's mission is to eliminate musculoskeletal (MSK) pain for tens of millions of people and we need a world-class team to help us do it. For Vitrue to change how we treat musculoskeletal pain, we need to get it in the hands of millions of users which is why we ...

  • Akkodis

    Marketing Lead

    1 week ago

    Akkodis London, United Kingdom

    **Job Title: Marketing Lead (Maternity cover)** · **Location: Remote, London, UK (1 day onsite a week)** · **Contract Duration: 12 Months** · **Rate: 40 GBP per hour, Inside IR35** · **Job Description**: · Role And Responsibilities: · - Align local employer brand priorities with ...

  • Carhuna

    Marketing Lead

    2 days ago

    Carhuna London, United Kingdom

    Carhuna is on a mission to connect the world's car buyers, sellers & dealerships in an easy, secure and transparent way. As one of the first employees, this is an exciting role to develop and execute an effective marketing and brand communication strategy expanding Carhuna brand ...

  • Cleveland Clinic London

    Marketing Lead

    1 week ago

    Cleveland Clinic London London, United Kingdom

    **Who are we?** · Cleveland Clinic is one of the leading providers of specialised medical care in the world, focused on providing clinical excellence and superior patient outcomes for almost 6 million patient visits per year across more than 200 locations. We employ over 65,000 c ...

  • AstraZeneca

    Marketing Lead

    17 hours ago

    AstraZeneca London, United Kingdom

    **Job Title: Marketing Lead - Oncology - G** · **Location: London** · **Competitive Salary & Benefits** · **Advert Closing Date: 5th April 2024** · Join us at AstraZeneca as we establish a new presence in the area of GI. As the Marketing Lead, you will be at the forefront of deve ...

  • Space Ape Games

    Marketing Lead

    3 days ago

    Space Ape Games London, United Kingdom

    It's an incredibly exciting time here at Space Ape Games. We have projects at all stages of the development cycle, along with a fast paced environment that promotes genuine autonomy. We launched our exciting new music game, Beatstar, in 2021 and it has since gone on to be played ...

  • AstraZeneca

    Marketing Lead

    17 hours ago

    AstraZeneca St. Pancras and Somers Town, United Kingdom

    **Marketing Lead - Oncology - Breast** · **London** · **Competitive Salary & Benefits** · **Advert Closing Date: 31st May 2024** · Join us at AstraZeneca as we continue to develop leadership in the area of Breast Oncology. · The Marketing Lead will be responsible for leading a te ...

  • Clear Chain

    Marketing Lead

    1 week ago

    Clear Chain Battersea, United Kingdom

    We are a brand new property tech start-up looking for a part-time Marketing Lead to create and execute a launch strategy for our new brand and product that is set to disrupt the current workflow around property transactions. · As the Marketing Lead, you will be responsible for de ...

  • Harnham

    Lead Marketing Analyst

    3 days ago

    Harnham London, United Kingdom

    **Lead Marketing Analyst · Up to £65,000 · London (2 days a week in office)** · **Company Overview** · Harnham is working exclusively with a British retailer on a Lead Marketing Analyst. They've recently invested a lot into developing their data architecture and now they are putt ...

  • SITA

    Portfolio Marketing Lead

    1 day ago

    SITA London, United Kingdom

    **Overview**: · **_WELCOME TO SITA_** · **Ready to redefine air travel? The journey starts here, with you at SITA.** · **_ · ABOUT THE ROLE & TEAM:_** · In this role you will lead the Strategic and Product Marketing function for the SITA AT BORDERS Business Unit. You will be resp ...

  • Tesla

    Market HR Lead

    2 days ago

    Tesla London, United Kingdom

    Tesla participates in the E-Verify Program · What to Expect · - The Market HR Lead will lead the HR Partnering and Advisory team and people strategy across market, working in close partnership with the Market Leader. You will be all about the details, best practices, knowing what ...

  • Head Office

    Digital Marketing Lead

    17 hours ago

    Head Office London, United Kingdom

    **At a glance**: · - ** Salary range - The budgeted salary range for this role is set at £69,300 - £90,000** · - ** Contract type - This position is a 6 month Secondment/Fixed Term contract until October 2024** · - ** We know flexible working is important to you, and it is import ...

  • muzmatch

    Lead Digital Marketing

    1 week ago

    muzmatch London, United Kingdom

    London (Hybrid) · £55,000 - £75,000 inc equity · We're 10 million members strong in 15 languages, but we're looking for a leader in digital marketing to take our growth strategy to the next level and get us to 100M. · We're 10 million members strong in 15 languages, but we're loo ...