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Digital Marketing And Operations Manager - United Kingdom - Recognition One
Description
Digital Marketing And Operations Manager (Remote)
Digital Marketing And Operations Manager | Lodestone | UnitedStates
About Us:
Lodestone – soon to become Beazley Security – is a globalcybersecurity firm committed to helping clients enable advanced cyber...
About Us:
Lodestone – soon to become Beazley Security – is a globalcybersecurity firm committed to helping clients enable advanced cyberdefenses that reduce risk with quantifiable results.
We're comprised oftop talent from private industry, government, intelligence, and lawenforcement who are specialists in threat detection, incident response,digital forensics, offensive security, risk management, and cyberresilience.
As a subsidiary of specialty insurance giant, BeazleyInsurance, we've been at the forefront of cyber insurance management andbreach response activities for business clients in the US, UK, and Europesince 2017.
As Beazley Security, the company will have an expanded scope,leveraging nearly two decades of cyber incident experience, a strongservices division, and a business strategy focused on growth, to realizeour goals and deliver benefit for clients.
As a company, we are committed to upholding our core values ofBelonging, Integrity, Service, Accountability, and Curiosity.We believethese values are essential to creating a strong and inclusive workplaceculture, as well as to delivering world-class cybersecurity solutions toour clients worldwide.
As Beazley Security, these values will continue tothrive, with an extra emphasis on expansion of our capabilities andcapacity in helping solve unique client challenges.
Summary:
With the Beazley Security brand officially launching in July, Marketingplays an essential role for Beazley Security – establishing our brand,driving awareness, and increasing our engagement with clients, prospects,partners, and others across the cyber ecosystem.
The Digital Marketing andOperations manager fills an important role – providing oversight as webuild out our marketing tech stack, ensuring they are optimized to ensurevisitor and lead engagement, while being the go-to person as the companylaunches its first digital marketing programs for attracting, engaging andconverting leads.
Key to this role will be an understanding of marketingautomation systems (Hubspot preferred) including analyzing performancemetrics and providing insights on improving sales and marketing programeffectiveness.
Also key to the role will be an interest in digitalmarketing principles and tactics, and willingness to learn and grow withthe role.
Responsibilities:
Manage digital marketing activities for Beazley Security, includingSEO, SEM, email marketing, social media, and marketing technologiesWork with Revenue Operations and others to develop scalable marketingtechnology and marketing automation solutions to support lead andcustomer-focus digital marketing tacticsOwn the measurement strategy / execution for all marketing activities,both online (inbound marketing sites, demand generation landing pages,webinars, etc.) and offline (conferences, etc.)Work closely with other members of the organization to develop andscale email marketing and automated communication strategies to engage andnurture leads and contacts.
Minimum of 3 years of experience with HubSpot required.
(Certificationsare a plus)3 years of experience in a digital marketing role in a corporate oragency settingDemonstrated experience with SEO and SEM strategy and keywordresearchStrong interpersonal, organizational, project management and timemanagement skillsStrong written and verbal communication skillsSelf-motivated, proactive, and able to work independentlyUnderstanding of website analytics tools, such as Google AnalyticsAnalytical mind, with a passion for measuring dataSome knowledge of cybersecurity industry a plusBachelor's degree marketing or communications preferred, butexperience compensates for a degree.
Lodestone offers:
Generous PTO & A financial incentive to take time off of work &disconnect.
Competitive salary and bonusComprehensive benefits package, including health, dental, andretirement plans.
Opportunities for career advancement and ongoing training.
A dynamic and collaborative work environment with a focus oninnovation.
Participation in industry conferences and events.
Flexible work arrangements.
Show more Show lessTagged as:
remote, remote job, virtual, Virtual Job,virtual position, Work at Home, work from home