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    CRM Executive - London, United Kingdom - Love Holidays

    Love Holidays
    Love Holidays London, United Kingdom

    1 week ago

    Default job background
    Full time
    Description
    Job Description

    Why loveholidays?

    At loveholidays, we're on a mission to open the world to everyone, giving our customers' unlimited choice, unmatched ease and unmissable value for their next getaway. Our team is the driving force behind our role as our customers' personal holiday expert - the smart way to get away.

    The impact you'll have:

    The CRM team at loveholidays is responsible for driving long-term customer loyalty and retention by cultivating and maintaining positive relationships with our customers. We do this by leveraging data-driven strategies and technologies to enhance the customer experience.

    Your day-to-day:

    Reporting to the CRM Manager, the CRM Executive will help devise and deliver the customer lifecycle strategy. This role will focus on our lifecycle and automated journeys, enhancing our tech capabilities, and implementing innovative personalisation and segmentation strategies. The CRM executive will be heavily involved in the planning, implementation and reporting of new use cases and the optimisation of existing journeys across multiple markets and channels.

    • Responsible for the day to day process of optimising/updating/creating campaigns across email, push notifications, and in-app messaging using Braze
    • Safeguard the accuracy of journeys and communications, troubleshoot issues, suggest improvements, and QA
    • Collaborate with design and content teams to develop best in class creative
    • Work closely with engineering and product teams on implementing new touch points
    • Contribute to the development and implementation of the CRM strategy by working closely with the CRM manager on conceptualising, scoping and prioritising new use cases
    • Report on and analyse performance of campaigns, A/B tests and uplift tests in line with KPIs

    Your skillset:

    • 1-2 years experience within a CRM role
    • Experience using CRM platforms (we use Braze)
    • Experience using analytics tools (we use Looker)
    • Collaborative nature and ability to build strong cross-functional relationships
    • Ability to think on your feet, entrepreneurial spirit and adaptability to change
    • Excellent planning and organisational skills

    Perks of joining us:

    Other than an amazing environment for you to grow, have impact and show the world your incredible skills, we offer the following benefits:

    • Company pension contributions at 5%
    • Individualised training budget for you to learn on the job and level yourself up
    • Discounted holidays for you, your family and friends
    • 25 days of holidays per annum (plus 8 public holidays) increases by 1 day for every second year of service, up to a maximum 30 days per annum
    • Enhanced maternity/paternity leave
    • Cycle to work scheme, season ticket loan and eye care vouchers

    At loveholidays, we focus on developing an inclusive culture and environment that encourages personal growth and collective success. Each individual offers unique perspectives and ideas that increase the diversity and effectiveness of our teams. And we value the insight and potential you could bring on our continued journey.

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