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    CRM Manager - London, United Kingdom - Blu Digital

    Blu Digital
    Blu Digital London, United Kingdom

    1 day ago

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    Description
    Job Description
    Are you looking for a new role within CRM? Are you ready to make the next steps in your career?

    My client works within the luxury travel sector is now looking for a CRM Manager to join a growing team in southwest London.

    My client has been operating over the last 60+ years and has exciting plans for growth in 2024.

    As the CRM Manager you will be responsible for delivering all necessary CRM campaigns required to grow and develop the Northern Europe cluster across B2C and B2B.

    You will work closely with colleagues in the marketing & sales team across Europe to execute effective CRM marketing strategies.

    Day to day you will be designing effective CRM/PRM programs to maximize customer loyalty, retention, and lifetime value across B2C and B2B.

    In this role you will be Planning and operating targeted communication campaigns while using customer data to personalise communications and offers.

    As the CRM manager you are measuring the performance of the CRM campaigns and optimising the plans to meet the business' needs (GA4 experience required).

    You will be expected to manage opportunities to grow the database via key CRM and lead generation projects and best practices to optimise the databases.

    To apply for the role you must have around 4 years' experience within CRM. You must have a basic HTML and coding knowledge. While being proficient on Salesforce and Acoustic is a plus. Working experience in either Travel/luxury sectors is essential.

    Please apply below or reach out to me directly on linkedin.

    Please note due to high number of applications we are receiving if you have not been contacted within 2 weeks of submitting your application, you will be unsuccessful.

    However you could be a good fit for any other roles we do get at Blu.
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